Job Description for Marketing Executive

Level: Entry Level | Location: Somerset

The Marketing team at LHWY is responsible for conceptualising and implementing marketing activities to achieve awareness and increase conversion. The team cover areas including Campaigns Management, Social Media Outreach, Partnerships, Offline Marketing and Design.

The Marketing Executive is responsible for leading the marketing and communicating efforts of LHWY and to support the delivery of the organisation’s business goals – to maximise membership and events. Directs the efforts of the marketing, communications and public relations staff and coordinates at the strategic and tactical levels with the other functions of the organisation.

Essential Duties and Responsibilities

1. Oversee development and implementation of support materials and services in marketing, communications and public relations.
2. Ensure articulation of organisation’s desired image and position, assure consistent communication of image and position throughout the organisation
3. Conceptualise, product and support marketing campaign planning and execution.
4. Plan for social media posts, promotional emails, and other marketing collateral.
5. Supervise the creation of writing, video, and image content for marketing channels.
6. Ensure that the organisation regularly conducts market research to implementing sales strategies.
7. Work directly under Director’s lead

Requirements

• Diploma/Advanced/Higher/Graduate Diploma/Bachelor’s degree in related fields, or equivalent experience.
• Experience in marketing is preferred.
• Strong creative, strategic, analytical, organisational and personal sales skills
• Excellent verbal and written communication skills, fluent in English, proficiency in other Asian languages such as Mandarin, Japanese, Bahasa Indonesia, Vietnamese, Tamil or Hindi, is preferred.   
• Comfortable with multitasking in a deadline-driven environment.